How to become an Aquashella Vendor

  • Plan your attendance, ensure you have the inventory, staff, time off, and it makes great business sense for you to join the festival (we think so!).
  • Determine what type of booth and, if appropriate, what sponsorship may best align with your brand.
  • Browse the floorplan, and determine which booth you would like.
  • Secure your booth completely online through the interactive floorplan. Or, if you need help, submit your info in our Vendor Application form and someone from our team will help you with your booth selection.

What is included in the cost of a vendor/exhibitor booth?

Ready to join? Our 2026 Festivals are live!

March 2026

Browse our floorplan and find your perfect spot in Orlando.
Orlando 2026

May 2026

Browse our floorplan and find your perfect spot in Dallas.
Dallas 2026

September 2026

Browse our floorplan and find your perfect spot in New Jersey.
New Jersey 2026

October 2026

Browse our floorplan and find your perfect spot in Chicago.
Chicago 2026

Vendor Rules

Primarily, by choosing to be a vendor/exhibitor at Aquashella Aquarium Festival you agree to be bound by these terms and conditions.

Participating as a vendor at Aquashella is meant to be a fun and positive experience for everyone involved: vendors, attendees, and contestants! Not following our rules can result in additional fees or costs for you as a vendor and may prohibit your future attendance at an Aquashella event.

Vendors shall;

  • Follow all staff instructions to ensure the safety of all.
  • Set up during the allocated hours for show setup; this is always on Friday, from 9 am to 8 pm.
  • Teardown is during the allocated hours for show teardown; this is always Sunday, from 5 pm to 12 am.
  • Freight pickups are always to be scheduled for delivery on Thursday or Friday prior to the show, and departure on Monday from 8 am to noon at the venue.
  • Use the space allocated to you, and not encroach on the space of others.
  • Bring appropriate equipment, and ensure that your display plans do not overload any power circuits that are provided. Each 10' booth is supplied with 4 amps of continuous 24-hour power service; if more is required, it must be booked in advance and may incur additional costs and fees.
  • Limit the use of indoor tents and canopies. In some cases, using a tent indoors may require a permit. We have found that most venues limit spacing, and we will soon have venues that do not allow tents at all for indoor booths.
  • Understand that while Aquashella will do everything in its power to dim lights in coral areas, it may not be safe or feasible at some venues. You may be in a fully lit area; be sure to bring the proper equipment to showcase your animals in both low-light and high-light conditions.
  • Take full responsibility for the health and well-being of your animals. This includes bringing the proper equipment and enclosures to ensure there are no issues with animals being housed overnight or during the event. Aquashella staff will not handle or care for animals.
  • Acknowledge that Aquashella cannot guarantee revenue or sales for our vendors. You can bring your own inventory and sell (or not sell) anything you wish. It is your responsibility as a vendor to collect and submit any appropriate taxes and report your results to any State, Local, or Federal agencies.
  • Aquashella does not manage live animal permits or permissions. If the animals you intend to bring to a festival are controlled at the venue where an Aquashella is held, it is the vendor's responsibility to present the appropriate permits upon demand to any inspecting agency.
  • As part of our Terms and Conditions, and as is standard with trade shows, all vendors are required to carry general liability coverage from an insurance company in good standing with minimum policy limits of $1,000,000 per occurance and $2,000,000 aggregate to participate in our event.

Frequently Asked Questions

If you would like to be added to our email list for notifications about future events, you can email us at sales @ aquashella.com, and we can add you to our mailing list.

Yes, you are welcome to purchase extra vendor badges, water, power, tables, and even booth space! Much can be ordered through your vendor profile on our floorplan when you are choosing your booth.

All of our booths start at $850 for a 10' booth. Pricing is based on booth size, and vendor type.

When evaluating the floor plan, be sure to reserve the correct booth for the types of products you are bringing.

Yes, we offer discounts for non-profits (we will need proof of your non-profit status), as well as non-aquarium vendor types.

Discounted booth pricing for non-aquarium vendors is reflected on our floor plan. If you are a creative or an artist and want to contribute to Aquashella, there are additional discount opportunities for partner artists. Please reach out to us via email to talk more about it.

Set up is on the Friday before our event from 9am to 8pm.

No one is allowed to set up prior to Thursday; the Thursday setup is set aside just for Aquashella management and contest setup. No vendors set up on Thursday.

Teardown is Sunday evening from 5 pm to midnight.

Please don't tear down early. No one is permitted to start loading out or opening any vendor access doors until all attendees have left the event.

You receive your vendor badge at the event on Friday during check-in. Once you arrive on site, you can find your booth and then go to our Registration booth to pick up your vendor access badges. Additional badges, if needed, can also be purchased at this time.

We do offer a vendor access badge, which is reserved for brand representatives, local fish stores, etc. This is a two-day access pass that provides full access anytime the show floor is open for $60. This access can be reserved by emailing sales @ aquashella.com or purchased at our Registration desk during the event.

THE #1 EVENT FOR AQUARISTS

APPLY
Creator Application Speaker Application Vendor Application Volunteer Application
Copyright © 2026 Aquashella. All rights reserved.

CHICAGO EVENT SCHEDULE

September 26th & 27th, 2026
Renaissance Schaumburg Convention Center
Note: Schedule of Events May Change

Saturday

Time
Festival Floor
Speaker Stage
Feature Stage
10:00am
VIP Entry


10:30am

Aquariums and Their Effects on Mental-Wellbeing w/ Evan Johnson, Founder, Ivan the Angelfish
VIP Meet & Greet w/Creators @ 10:30!
11:00am
11 am Entry
Aquascaping Masterclass w/ Yusuke Homma - presentation, substrate and hardscape placement
Speed Scaping: Elimination Round 1
11:30am

Aquascaping Masterclass continued

12:00pm
12 pm Entry
Aquascaping Masterclass continued
Saltwater Jeopardy LIVE!
12:30pm

Aquascaping Masterclass continued

1:00pm
1 pm Entry
Igniting Your Success: Live Coral Sales and Marketing Secrets w/ Bobby Moon, Kush Corals

1:30pm

Igniting Your Success continued
Christa's Shrimp Special w/ Christa Caneda Artist & Comedian
2:00pm
2 pm Entry
Aquascaping Masterclass w/ Yusuke Homma - Planting
Kids Terrascaping Contest w/ Custom Cages & Vision Cages


Aquascaping Masterclass continued

3:00pm
3 pm or later Entry
Panel Discussion: Current Pressures on the Aquarium Trade w/ Pet Advocacy Network & USAqua
Speed Scaping: Elimination Round 2
3:45pm
Understanding Wabi Kusa w/ Jack McCarey of Studio Aquatica
Speed Scaping continued
4:00pm

We Don't Just Take It Easy w/ Brian Levinson, Tank It Easy
Live DJ!
5:00pm
Charity Raffle after 5pm presentation wraps


6:00pm
Festival Close


Sunday

Time
Festival Floor
Speaker Stage
Feature Stage
10:00am
VIP Entry

VIP Meet & Greet w/Creators @ 10:15am
11:00am
11 am Entry
Aquashella Aquascaping Contest Awards
12:00pm
12 pm Entry
From Beach Dreams to Giant Installations, a Saltwater Keeper's Journey w/ Frank Aguirre, Professional Aquarist
Speed Scaping: Elimination Round 3
12:45 pm

Discovery and Development of New Strains & Colors of Tropical Fish w/ Phil Marraccini formerly of Summerland Tropical Fish Farms
Freshwater Jeopardy LIVE!
1:00pm
1 pm Entry

SHIZUKU Workshop with Aqua Design Amano
1:30pm

Ethics and Best Management Practices for the Home Breeder w/ Jody Reed Uncle Joes Fish Shed
SHIZUKU Workshop continued
2:00pm
2pm and later entry

SHIZUKU Workshop continued
2:15pm

Natural Aquarium Husbandry w/ Lucas Bretz, LRB Aquatics
SHIZUKU Workshop continued
3:00pm

Neocaridina & Caridina Shrimp Top Breeder Insights w/ Bene Tay, Shrimp Sanctuary
Speed Scaping: Championships
4:00pm
Charity Raffle begins after 3pm presentation wraps


5:00pm
Festival Close

NEW JERSEY EVENT SCHEDULE

September 12th & 13th, 2026
New Jersey Convention Center, Edison
Note: Schedule of Events May Change

Saturday

Time
Festival Floor
Speaker Stage
Feature Stage
10:00am
VIP Entry
VIP Meet & Greet w/Creators @10:15am

10:30am

Fishin’ For Knowledge: Our Favorite Fish in Science w/ Gettin’ Fishy With It Podcast hosts Josh Barber and Christine Archer

11:00am
11am Entry
Aquascaping Masterclass w/ Daichi Araki - presentation, substrate and hardscape placement
Freshwater Jeopardy Live!
12:00pm
12 pm Entry
Aquascaping Masterclass continued w/ Daichi Araki - presentation, substrate and hardscape placement
Speed Scaping: Elimination Round 1

Kid's Aquascaping Contest
12:15 - Dustin's Fishtanks Booth
1:00pm
1 pm Entry
What are Competitive Koi? Learn What it Takes to Win w/ Fitz's Fish Ponds
Diverman Goes to the Deep - Diverman Jeopardy
2:00pm
2 pm Entry
Aquascaping Masterclass w/ Daichi Araki - Planting
Kids Terrascaping Contest w/ Custom Cages & Vision Cages
3:00pm
3 pm and later Entry
What the L? An Introduction to Plecos w/ Sabu Yamamoto, Saburai Aquatics
Speed Scaping: Elimination Round 2
3:45pm

Panel Discussion: Current Pressures on the Aquarium Trade w/ Pet Advocacy Network and USAqua
Live Interviews and Contest Scavenger Hunt - w/ Diverman
4:30pm

Building a Legacy w/ Lori Barczyk, CEO/Founder, Legasea Aquarium and The Reptarium
Live Interviews and Contest Scavenger Hunt continued - w/ Diverman
5:30pm
Charity Raffle


6:00pm
Festival Close


Sunday

Time
Festival Floor
Speaker Stage
Feature Stage
10:00am
VIP Entry


10:30am


VIP Meet & Greet w/Creators @ 10:30am
11:00am
11 am Entry
Aquashella Aquascaping Contest Awards
Speed Scaping: Elimination Round 3
12:00pm
12 pm Entry
The Coral Food Nutrition Pyramid w/ Vanessa Glass, Home Brew Live Feeds
Saltwzater Jeopardy Live!

Kid's Aquascaping Contest
12:15 - Dustin's Fishtanks Booth
12:45pm

Ethics and Best Management Practices for the Home Breeder w/ Jody Reed Uncle Joes Fish Shed
Diverman - Show and Tell
1:00pm
1 pm Entry
SHIZUKU Workshop with Aqua Design Amano
1:30pm

Methods for Natural, Self-sustaining Aquarium Systems w/ Lou "Father Fish" Foxwell

2:00pm
2 pm and later Entry

SHIZUKU Workshop continued
2:15pm

History & Development of the Tropical Fish Hobby - Livebearers! w/ Phil Marraccini formerly of Summerland Tropical Fish Farms

3:00pm
Keynote: The Science Behind Aquarium Keeping w/ Kat of KatsAquatics
Speed Scaping: Championship Round
4:00pm
Charity Raffle starts after the 3pm presentation finishes


5:00pm
Festival Close


DALLAS EVENT SCHEDULE

May 16th and 17th, 2026
Dallas Market Hall
Note: Schedule of Events May Change

Saturday

Time
Festival Floor
Speaker Stage
Feature Stage
10:00am
VIP Entry

VIP Meet & Greet w/Creators @ 10:30am
11:00am
11 am Entry
Fish Tank vs Planted Aquariums, What Wins? w/ Lucas Bretz, LRB Aquatics
Live DJ!
12:00pm
12 pm Entry
CANCELLED - Building a Legacy w/ Lori Barczyk, LegaSea Aquarium & The Reptarium
Live DJ!
1:00pm
1 pm Entry
The Importance of Advocacy in the Hobby w/ Panelists from Pet Advocacy Network and USAqua
Open Mic - Tank Roast!
2:00pm
2 pm Entry
Experience the Diverse World of Macro Algae w/ Amanda Tamillo, The MacroLady
Kids Terrascaping with Vision Cages/Custom Cages
3:00pm
3 pm or later Entry
Be Successful Culturing Phytoplanton (Workshop) w/ Skyler Nelson, Reef Legends
Saltwater Jeopary Live!
4:00pm

Keepin' it Clean, Dipping and Coral Pest Inspections w/ Marc Levenson, Melev's Reef
Live DJ!
5:00pm
Charity Raffle


6:00pm
Festival Close


Sunday

Time
Festival Floor
Speaker Stage
Feature Stage
10:00am
VIP Entry

VIP Meet & Greet w/Creators @ 10:15am
11:00am
11 am Entry
Aquashella Aquascaping Contest Awards
Live DJ!
12:00pm
12 pm Entry
Discover the world of Crested Geckos w/ Kristen Hailey, CrestieWorx & Carnivorous Plants
Freshwater Jeopardy Live!
1:00pm
1 pm Entry
Living the Micro Tank Life w/ Harley Finberg, PNW Custom
Shizuku Workship with Aqua Design Amano; starting at 1:30pm
2:00pm
2 pm and later Entry
Ethnics, Conservation, and BMPs: The Path from Home Breeder to Trusted Supplier w/ Jody Reed, Uncle Joes Fish Shed
Shizuku Workshop continued
3:00pm
Dream Big! Designing Showpiece Aquariums w/ Jeff Turner, Reef Aquaria Design
Live DJ!
4:00pm
Charity Raffle

Live DJ!
5:00pm
Festival Close


ORLANDO EVENT SCHEDULE

March 14th & 15th, 2026
Dezerland Park, Orlando
Note: Schedule of Events May Change

Saturday

Time
Festival Floor
Speaker Stage
10:00am
VIP Entry
VIP Meet & Greet w/Creators @ 10:30!
11:00am
11 am Entry
Aquarium Biology with Taras Pleskun, Top Shelf Aquatics
12:00pm
12 pm Entry
Aquarium Designs - Jeff Turner, Reef Aquaria Design
1:00pm
1 pm Entry
No Filter Aquariums and Natural Setups with Lucas Bretz, LRB Aquatics
2:00pm
2 pm Entry
Reptile Breeding, Husbandry and More with TikisGeckos
3:00pm
3 pm or later Entry
Getting through the first 30 days without losing your mind with Dr. Tim, Dr. Tim's Aquatics
4:00pm

Lighting Techniques to Better Your Husbandry in Planted Tanks, Terrariums, Reptile Enclosures and More! with Tulio Dellaquilla, ReefBrite
5:00pm
Charity Raffle after 5pm presentation wraps
Live DJ!

6:00pm
Festival Close


Sunday

Time
Festival Floor
Speaker Stage
10:00am
VIP Entry
VIP Meet & Greet w/Creators @ 10:15!
11:00am
11 am Entry
Aquashella Aquascaping Contest Awards at 10:45 then Coral Farming and Coral ID with Chris Meckley at ACI Aquaculture at 11:15am
12:00pm
12 pm Entry
From Farm to Family Room: A Fish's Journey with David Drake at 5D Tropical at 12:15pm
1:00pm
1 pm Entry
Sustainability in Aquaculture and Mariculture with Jake Phillips at Biota NA
2:00pm
2 pm and later Entry
Discus Breeding and Husbandry with Gabe Posada, Jack Wattley Discus
3:00pm

Giant Clams: Fragging isn't an option, but they still deserve your love with Julian Sprung, TwoLittleFishies
4:00pm
Charity Raffle
Live DJ!

5:00pm
Festival Close


CHICAGO TICKETS

September 26th & 27th, 2026
Renaissance Schaumburg Convention Center

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
VIP Weekend Pass
Saturday and Sunday access, 10am entry, official show t-shirt
$ 85.00
271 available
VIP Kids Weekend Pass
(Kids 12 and under) Saturday and Sunday access, 10am entry, official show t-shirt included
$ 50.00
Unlimited
Daily Access Chi - 11am Saturday
11am Entry, 1 Day Access, Saturday Only
$ 30.00
311 available
Daily Access - 12pm Saturday
12pm Entry, 1 Day Access, Saturday Only
$ 30.00
654 available
Daily Access - 1pm Saturday
1pm Entry, 1 Day Access, Saturday Only
$ 25.00
624 available
Daily Access - 2pm Saturday
2pm Entry, 1 Day Access, Saturday Only
$ 25.00
681 available
Daily Access - 3pm or later, Saturday
3pm or later Entry, 1 Day Access, Saturday Only
$ 25.00
1497 available
Daily Access Chi - 11am Sunday
11am Entry, 1 Day Access, Sunday Only
$ 30.00
567 available
Daily Access - 12pm Sunday
12pm Entry, 1 Day Access, Sunday Only
$ 30.00
669 available
Daily Access - 1pm Sunday
1pm Entry, 1 Day Access, Sunday Only
$ 25.00
636 available
Daily Access - 2pm Sunday
2pm or later Entry, 1 Day Access, Sunday Only
$ 25.00
1494 available
Kids Access - Daily
Kids aged 3-12, 1 Day Access, Saturday or Sunday. Must accompany an adult with VIP or Daily Access ticket.
$ 15.00
Unlimited

NEW JERSEY TICKETS

September 12th & 13th, 2026
New Jersey Convention Center, Edison

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
VIP Weekend Pass
Saturday and Sunday access, 10am entry, official show t-shirt
$ 85.00
117 available
VIP Kids Weekend Pass
(Kids 12 and under) Saturday and Sunday access, 10am entry, official show t-shirt included
$ 50.00
Unlimited
Daily Access NJ - 11am Saturday
11am Entry, 1 Day Access, Saturday Only
$ 30.00
0 available
Sold Out
Daily Access NJ - 12pm Saturday
12pm Entry, 1 Day Access, Saturday Only
$ 30.00
0 available
Sold Out
Daily Access - 1pm Saturday
1pm Entry, 1 Day Access, Saturday Only
$ 25.00
0 available
Sold Out
Daily Access - 2pm Saturday
2pm Entry, 1 Day Access, Saturday Only
$ 25.00
556 available
Daily Access - 3pm or later, Saturday
3pm or later Entry, 1 Day Access, Saturday Only
$ 25.00
Unlimited
Daily Access NJ - 11am Sunday
11am Entry, 1 Day Access, Sunday Only
$ 30.00
18 available
Daily Access - 12pm Sunday
12pm Entry, 1 Day Access, Sunday Only
$ 30.00
528 available
Daily Access - 1pm Sunday
1pm Entry, 1 Day Access, Sunday Only
$ 25.00
483 available
Daily Access - 2pm or later, Sunday
2pm or later Entry, 1 Day Access, Sunday Only
$ 25.00
Unlimited
Kids Access - Daily
Kids aged 3-12, 1 Day Access, Saturday or Sunday. Must accompany an adult with VIP or Daily Access ticket.
$ 15.00
Unlimited

DALLAS TICKETS

May 16th and 17th, 2026
Dallas Market Hall

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
Tickets are no longer available

ORLANDO TICKETS

March 14th & 15th, 2026
Dezerland Park, Orlando

Tickets

The numbers below include tickets for this event already in your cart. Clicking "Get Tickets" will allow you to edit any existing attendee information as well as change ticket quantities.
Tickets are no longer available